CLIENT
Butlair

CASE
Web Design &
Development

DATE
2016

The Story
Butlair Stories is a website for sharing ideas about travelling, tips about destinations and a space for Butlair partners and customers to share their experience with the service. Following the brand values we wanted to create a website that it is not like a typical blog but hosts personal stories and original content.
It is a tool for growing brand awareness and the organic search of Butlair’s website. Butlair Stories shares the same values with the brand but has a more neutral aesthetic which can host the different type of post layouts. For that reason we have used black and white as the main colours and a website structure that is close to a magazine website.

An online magazine layout with content that is engaging & easy to read

Butlair Stories

Original content through the whole website

For this project we collaborated with copywriters and photographers. The stories as well as the interviews of partners and travellers are edited by the local experts that work for Butlair company.

Images play a major role in every page which is designed to engage the viewer and make her want to explore more

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